Meet the APPRO and CERRON Team: Roz Peterson

Meet the APPRO and CERRON Team: Roz Peterson

We are continuing to introduce you to the members of our team, and this week we would like to introduce you to Roz Peterson! We hope you enjoy learning more about us and our expert team at APPRO & CERRON.


Name: Roz Peterson

Role:  CERRON Commercial Properties Sales Agent, CCIM


APPRO and CERRON help businesses find and/or create great spaces – what about that do you love?

  • I enjoy learning about each person’s business and finding creative solutions to meet their real estate goals. The best part is each transaction is different and unique to that client.

Why should someone who doesn’t know APPRO and CERRON, choose our companies?

  • Integrity – We have a culture where the customer comes first. Doing what is right for each client no matter what.

What is your earliest memory of selling, designing or building something?

  • I sold Girl Scout cookies door to door at age 10. At one house, a teenage boy ordered 25 boxes…much to the surprise of the parents when I delivered them looking for payment.
What do you do outside of the office for fun?

  • Snowmobiling with my family is definitely what I like to do for fun.

What is your favorite quote?

  • For the price of effort, you can have anything.
What is your favorite sport (to cheer on or to play)?
  • I enjoy going to (and cheering on) all the major sports.

Where is one place you have not been, but would really like to go?

  • Australia

Roz joined the CERRON team in 2006 and has been providing top notch property solutions for our clients ever since. In addition to her roles as a business owner and sales agent for CERRON, she has also been a State of Minnesota Representative (1/6/15 to 1/17/19) and is currently seeking election. Roz is passionate about everything she works on, always giving 110%. 

View more team member links HERE.
Would you like to learn more about our team and all that we do to provide expert property solutions? If you haven’t already done so, please subscribe to our newsletter to receive project updates, design ideas, current available properties, and much more! {{cta(‘d460cbc2-63ba-4882-b207-d05998195700’)}}

Lakeville Chamber Food & Fund Drive

Lakeville Chamber Food & Fund Drive – APPRO & CERRON Office a drop site

Lakeville Food Shelf Now Accepting Donations - APPRO & CERRON offices are drop site until 8-8-2014Lakeville Chamber Food & Fund Drive is going on now through August 8th. As, APPRO Development and CERRON Commercial Properties cares a lot about our local kids, we have joined the Lakeville Area Chamber of Commerce Food Drive to put child-friendly foods on the shelves of our 2 local food shelves – 360 Communities and The Open Door (formerly the Eagan & Lakeville Resources Center). Roz Peterson, Commercial Real Estate Agent with CERRON, put it this way, “When kids are in school the only meal they may have is the lunch provided for them. Now that kids are home for the summer, the need is even greater to fill our food shelves. That is why we are partnering with the chamber and we need your donations”.


You may drop off your donations at our office between June 27 and August 8 @ 21476 Grenada Avenue, Lakeville – Monday thru Friday, 8:00 am to 5:00 pm

Cash and grocery gift cards will gladly be accepted as well (please see reception desk for these types of donations – please do not leave in the collection container)

Suggested foods:

  • Peanut butter and jelly
  • Instant oatmeal
  • Whole grain cereal
  • 100% fruit juice boxes
  • Cereal, granola or fruit bars
  • Single serving applesauce or fruit cups
  • Microwave Mac & Cheese
  • Hearty canned soup
  • Microwave popcorn
  • Tuna or canned chicken

Other items in need:

  • Diapers, wipes and ointment
  • Infant cereal
  • Toothbrush and toothpaste
  • Toilet paper and paper towels

Please join us in ending hunger for local children this summer. Your donations are GREATLY appreciated. Thank you!

Stay up to date with our Newsletter:

which includes more information about a variety of topics, including community event. Simply enter your first name and email address, and we will get you added to our e-newsletter subscription today.

ICSC Hosts Four Members of Congress at RECon

ICSC Hosts Four Members of Congress at RECon – to Learn More about the Retail Real Estate Industry

ICSC – (International Council of Shopping Centers) mission is “to advance the shopping center industry and to promote its role in the commercial distribution of consumer goods and services.” ICSCLogo_Member_1

ICSC’s annual RECon event in Las Vegas, welcomed four members of Congress, who attended to learn more about the retail real estate industry and share their insight on the tax reform debate currently underway on Capitol Hill. House Majority Leader Eric Cantor (R-VA), Congressmen Richard Neal (D-MA), Jim Renacci (R-OH) and Steve Womack (R-AR) each took a tour of the show floor and met with ICSC members to hear about issues impacting their businesses. All were impressed with the size of the show and level of business activity taking place.

On May 18, Reps. Neal, Renacci and Womack participated in a panel discussion on tax reform. They explained that while ideas are still being discussed within each party, now is a critical time for ICSC members to talk to members of Congress about provisions that are central to the retail real estate industry, such as capital gains treatment, the ability to deduct the interest on commercial debt or the like-kind exchange rules. During the Q&A session, ICSC members expressed their concern about having a repeat of the 1986 Tax Reform Act that devastated the retail real estate industry. The congressmen encouraged ICSC members to meet with both their legislators and staff to share examples of how different components of the tax code are used in actual projects and how the elimination of certain incentives would have impacted those projects. Such efforts will make those tax provisions more tangible to legislative offices.

Roz Peterson is a retail real estate professional who is an active member of the International Council of Shopping Centers (ICSC), and a licensed commercial real estate sales person with CERRON Commercial Properties. Roz has been in the commercial real estate business since 1990 and worked as an agent since 2006. She specializes in the south metro Twin Cities market across all product types, conducting Landlord Representation, Tenant Representation, Sales, Lease and Broker Price Opinions. Roz is a member of MSCA, ICSC, CCIM Minnesota-Dakotas Chapter, MNCAR, MNAR, NAR, Apple Valley, Burnsville, Dakota County Regional and Lakeville Area Chambers of Commerce, and is a CCIM (Certified Commercial Investment Member).

To contact Roz, please complete the following information

Roz Peterson has earned the CCIM Designation

CERRON Commercial Properties is pleased to announce, Roz Peterson has earned the CCIM Designation!

Roz Peterson - CCIM DesignationThe following press release has been issued by CCIM regarding an exciting announcement about Roz Peterson…

Minneapolis, MN, (4/30/14) — Cerron Commercial Properties agent, Roz Peterson, has earned the designation of Certified Commercial Investment Member (CCIM). A CCIM is a recognized expert in the commercial and investment real estate industry. The CCIM lapel pin is earned after successfully completing a designation process that ensures CCIMs are proficient not only in theory, but also in practice. This elite corps of CCIMs includes brokers, leasing professionals, investment counselors, asset managers, appraisers, corporate real estate executives, property managers, developers, institutional investors, commercial lenders, attorneys, bankers, and other allied professionals.

CCIM LogoComprised of four, one week, in depth courses, the CCIM training requires further submission of an extensive portfolio which demonstrates the CCIM candidate has not only taken the courses but actually implemented the training via closed deals. The capstone is a grueling 6 hour exam only offered twice per year during the CCIM national business meetings.

The entire team at APPRO and CERRON is thrilled for Roz and congratulate her on this accomplishment!

To contact Roz for assistance with a commercial property solution, please contact our office at 952-469-9444.

Exceptional Business Woman Dakota County Award 2014

Exceptional Business Woman Dakota County Award 2014 – Awarded to Roz Peterson

Roz Peterson, CERRON Commercial Properties

Roz Peterson, CERRON Commercial Properties Roz Peterson, CERRON Commercial Properties

Roz Peterson has been awarded an Exceptional Business Woman Dakota County Award and the entire team at CERRON Commercial Properties and APPRO Development couldn’t be more proud!

Roz is a passionate and talented sales and leasing agent for CERRON, with a focus on office and retail properties, in the South of the River region of Minnesota. Roz has a knack for building strong relationships with clients and delivering superior service that not only meets, but exceeds clients’ expectations. In addition to her success in commercial real estate and business ownership, Roz has also devoted herself to her community. She has been involved in many local organizations – the Dakota County Regional Chamber of Commerce, the Lakeville Foundation and the Lakeville School Board, just to name a few.

We are very proud of Roz and her accomplishments and thrilled for her, as she is such a valued part of our team.

The 5th Annual Exceptional Businesswomen Recognition Banquet

Exceptional Business Woman Dakota County 2014Roz and nine (9) additional Exceptional Businesswomen received recognition at a Banquet at the Lost Spur Golf & Event Center in Eagan, on the morning of Tuesday, February 25th. In addition to a breakfast reception, each recipient received a plaque, and were part of a panel discussion, moderated by Catherine Byers Breet, owner of ARBEZ (an online job hunt coaching system).

Among our favorite words of wisdom, were the following quotes and comments from the some of the award recipients:

  • It is important to love what you do. I am surrounded by a great team and enjoy the people I work with. -Karen DeVaughn, Life Wellness Center, Lakeville & Eagan
  • Having cheerleaders and strong supporters in your career can make a world of difference. -Audrey Aronson Johnson, Johnson Companies, Lakeville
  • I am able to help people every day. I only wish that one day there wasn’t a need for what I do; when there is no need to fundraise for cancer because a cure has been found. -Kari Mitchell, Charity Events of Minnesota, Rosemount
  • Three things are necessary to be successful in life: 1. Order: bring order to your life, outsource/delegate so that you can focus on what matters; 2. Organize: surround yourself with the right people; having a great team around you can make all the difference; and, 3. Prioritize: make decisions on the actions you take, based on your values. -Roz Peterson, CERRON Commercial Properties, Lakeville
  • “Google me!” (her reputation speaks for itself, as she received countless unsolicited reviews, increasing her client base) and to have a positive attitude, work hard, and send thank you’s, regardless of the outcome. -Linda Radue, Burnsville Volkswagen, Burnsville
  • Have a vision statement upon which your team can rally around. Be proactive in looking for solutions in your business. “What is your paper?” (as a reduction in paper sales impacted many other product lines in their industry, they have found it necessary to create new opportunities in their industry). -Jennifer Smith, Innovative Office Solutions, Burnsville
  • Assess your interests and talents and then go put them to use. Get involved – If you see something needs to be done, go do it! -Karen Wentworth, HOBO Inc., Lakeville

The event was organized by ECM Publishers and the Dakota County Tribune and Sun Thisweek who did a great job, as well as the many event sponsors who helped to make the morning a great event!

If you would like to learn more about Roz Peterson from our team, you may visit her campaign website, or view her commercial property listings page HERE.

Again, from all of us at APPRO and CERRON – Congratulations Roz and All of the 2014 Exceptional Businesswomen Award Recipients!

Kris with Bag from Lillian's CERRON’s Kris Bockelman with handbag awarded by Lillian’s of Lakeville

Roz-Jack-Bruce-Exc-Biz-Wmn-Awd-2014 L to R: Jack Matasosky, Roz Peterson, & Bruce Rydeen

Panel of Women at Award Breakfast 02252014 Award Recipient Panel Assembled

Lakeville Women - Exc Biz Wmn Awards--2014 Lakeville Award Recipients

Minneapolis St Paul Regional Business Plan

Minneapolis St Paul Regional Business Plan

I recently attended a forum on restoring job growth in the Minneapolis St Paul region that was sponsored by The Itasca Project which is an employer led civic alliance focused on building a thriving economy and improved quality of life for the Minneapolis- St. Paul metro region. Some of this work can be found at where you can search all available commercial properties that are for sale or for lease. It is a joint public-private
partnership with
DEED and MNCAR. MSP has long had a history of stable growth, not boom or bust like some other cities. “Steady success over recent decades renders the region less prepared to deal with data suggesting a pattern of decline. MSP’s growth rates over recent years for productivity, incomes and employment have all trailed national averages.” Venture capital firms and new business start up rankings have also declined. However, for homegrown Fortune 500 businesses, Minnesota ranks at the top.

According to the executive summary, the time is NOW to bring together multiple regional efforts utilizing 6 critical leverage points:

1) Cluster concentration of industries, functions and occupations

2) Develop and deploy human capital for economic growth

3) Develop an infrastructure of innovation and entrepreneurship

4) Increase spatial efficiency

5) Create effective public and civic culture and institutions

6) Develop and deploy information resources

The four main industry clusters include food, health, design and the arts as identified by 4FRONT, a non-profit organization established to identify, attract, nurture and recognize world-class inventors, entrepreneurs and artists.

All businesses start out small in some shape or form. Now is the time to position your business for the 21st century. Taking advantage of a buyer’s real estate market is one way to help your business grow as we see improvement in our economy. Contact us at 952-469-9444, or email me at to learn more.